Originally Posted by ATV Connection

ATV Connection’s editors are big fans of technology. After all, goodies like cell phones, GPS, and affordable helmet cams were the stuff of dreams just a few short years ago. And speaking of helmet cams, GoPro, the world’s best selling wearable HD camera company, is celebrating the success of its world famous HD HERO line of wearable and gear mountable action-sports cameras by launching a national TV campaign comprised of 16 action sports commercials, nearly all of which are generated by consumers.

The commercials, shot entirely with the HD HERO camera (which sells for $179-$299 in retail stores including Best Buy, REI, and Cycle Gear as well as online at GoPro.com) will be broken up into 30 individual spots. The 30 spots will feature GoPro customers enjoying a wide variety of sports we off-roaders understand from skiing to snowboarding, surfing to race car driving and were shot by the customers, themselves (we’re hoping a few ATV segments make the grade as well).